If you’re using Twitter to promote your business, your products or yourself, followers are the key to your success. But not just any followers — you want the right kind of followers. People who will enjoy what you have to say and will therefore pay attention. But how do you attract those people? Twitter doesn’t [...]
Archive for the
‘Your Online Presence’ Category
When Crowd Sourcing is a Really Bad Idea
I was just skimming one of those “10 sites you should know about’ type posts when I came across two really problematic sites among those listed. Razume and Resume Social are both sites that encourage users to create a resume, then seek feedback from other community members. Here is what Razume says: On Razume, you [...]
Facebook, Jon Favreau and Your Career
Jon Favreau is 27 and he just landed a plum job as Barack Obama’s speechwriter. Actually he’s been writing for Obama for years now, but head speechwriter at the White House? That’s some gig for a 27 year-old. But Jon has also become the latest example of how social media is changing all our lives [...]
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What Would Steve Jobs Say About Your Resume?
I’m reading the Steve Jobs biography at the moment and one of the most striking themes of the book is Jobs’ obsession...
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The Smart Job Search #10: How to Use Twitter to Find a Job
This is the last in a 10-part series entitled ‘The Smart Job Search.’ You can find links to the series so far...
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The Smart Job Search #9: Don’t Follow the Job Board Rules!
This is the ninth in a 10-part series designed to transform your job search. If you missed earlier posts, you can find...
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The Smart Job Search #8: How to Network Without Feeling Icky
This is the eighth in a 10-part series entitled ‘The Smart Job Search.’ You can find links to the series so far...
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The Smart Job Search #7: Conducting a Direct Mail Campaign
This is the seventh in a 10-part series entitled ‘The Smart Job Search.’ You can find links to the series so far...
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Our CEO, Louise Fletcher
Louise co-founded Blue Sky in 2002 after a career as an HR executive. Her industry experience includes music, video games, fashion and advertising.
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